The simplicity to use this software in my organization was really helpful when I used it first few times as we were doing data analysis using big datasets from different sources like salesforce etc., but now after some years its usability has reduced so much that i think if you are new then definitely consider other tools which have better UI/UX than dataponinja or maybe even AWS Deeplearning services would be good too just compare both before going ahead! It helps me understand how deep learning works by helping us visualize our models over real world problems where there's lot more complex nature present compared to what can do machine vision alone!!