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Review on RealityMine by Andrew Jenkins

Revainrating 5 out of 5

Great tool for reaching out and connecting better w customers

The interface is very intuitive, easy to use with no learning curve required! It's also really accurate in terms of demographics/demographics reporting capabilities (especially if you have an existing database). I would love it more so that they could integrate surveys directly from your app or website via their API. Also - I wish we had this when my team was working at CPG companies as well as other industries where there are many different sources of data but not all inclusive enough to truly know what our target audience looks like across multiple platforms. We were able solve some problems related to targeting certain groups within specific markets by using cross platform analysis which allowed us to identify trends about consumer behaviors in relation to buying habits.

img 1 attached to RealityMine review by Andrew Jenkins



Pros
  • Easy integration into most ad tech environments; including Google DBM etc.
  • Very simple user experience once setup for basic campaign automation purposes without too much fussing around getting familiarized before starting campaigns
Cons
  • Empty