The software is very helpful in analyzing data from different sources, such as social media posts or even internal systems like CRM etc., which helps us understand our target audience much more accurately than before! I have not found any downsides so far but if you are looking for something specific then it might be difficult at times since we don't use all of its features completely yet (but this will come soon!). You can easily integrate your existing tools into DQ's platform without having too many problems because they've already done most things themselves - just make sure what exactly do want them help out by doing first-hand :) Analyzing user behavior using analytics reports has been easier now thanks to dreamquarks' machine learning algorithms!!