First off - i am impressed with the quality of the UI/UX, which was extremely important for us. I love how clean it is and how simple it is to use. It has a nice level of customization and has a lot of different tools available. You get to create pretty much anything you want within seconds, so its great for rapid prototyping and iterating ideas. We used this app to perform analytics and reporting functions. We had the opportunity to connect with them during a couple of pre-sales calls. This helped us identify potential issues with regards to integration into our business, which was an important factor for us. Overall, we were happy with the performance of BI360 and would definitely recommend them!