I like that it is easy to use and has a wide variety of reports to analyze our data. I also like that there is an easy way to filter through the reports. I do dislike that there is no easy way to get a list of all the campaigns that I have run, as well as a summary of the campaigns. I am able to see how many leads we have generated and how many have been contacted. I am able to see what our conversion rates are for each campaign. This allows us to easily see which campaigns are working well, and which ones need some work.