Love blue! I recently stayed at a hotel and was wondering how they keep everything so bright white? The secret is in the blue, the blue makes the white lighter. FYI, bleach turns yellow which is kind of an oxymoron haha! Anyway I didn't measure the dosage, I start the washing machine and let it fill about 4 inches from the bottom and then pour about 3-5 oz into water, turning agitator by hand and then the water turns light blue. Add detergent and white or colored laundry and wash as usual. My white towels shine! I washed a cotton comforter that had a lot of whites and pastels in it and it came out great! The deceptions looked a little boring, which instantly revitalized them. I will buy again!
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