I like how easy it is for people who are not tech savvy to use, especially when you have an account manager working with your business. The software can sometimes lag but they're always quick at fixing things! It's great having someone in charge of keeping everything up-to-date and organized. There really isn't anything bad about this product so far, only minor issues here or there. We've been using FakeBurst since we started our business. Their customer service has been amazing as well as their support team. They do what they say they will do and never let us down.