This is the standard hair gel for men in almost every barbershop. I first used the Johnny B "blue" paint and have been using it ever since. The hold is just right and the best part is that it doesn't flake and the smell is great. The price online is usually the same as in the store, plus or minus a few dollars. This will take about three months and I'm cleaning the bottle to squeeze out every last drop. I have used hundreds of men's hair products and this is the standard I always strive for. It's like your favorite perfume that you wear and just trust. I will buy this again and again. Highly recommended.
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