The best thing about planogramming is that it has helped me to visualize my product line better than I could have imagined, when creating an online shop with over 100 products! It's also quite easy to use if you're not familiar with this software at all or only know how to create basic designs (like squares). There are some limitations regarding multiple design elements per page which can be confusing sometimes but overall great program. If someone wants detailed planning capabilities like 3D modelling then maybe there might be other programs out their more suitable? We've used it while designing our e-shop where we sell kitchen appliances such as cookers etc., so basically everything related to cooking equipment/tools &c.