
I love how it's able to help with lead generation from Facebook posts! It also integrates well into our email campaigns so that leads can be funneled together seamlessly through different platforms/channels (email + FB).

Lead quality could use some improvement - most are not ready or willing at first contact but they're still valuable because you'll get them eventually if your content meets their needs. My business was struggling getting qualified prospects via traditional methods like cold calling etc., using only digital channels. This has helped us bridge this gap quite nicely.