The best thing I like about this software, it's that you can personalize everything according to my needs as well.
If there was anything in particular which could be improved upon by me would have been better customer support from their team of employees who are working with us remotely for assistance when needed - but other than that we've enjoyed our experience so far at EMarketer thus far.- Personalization options available within one dashboard makes things easier for users since they don't need two different dashboards or apps just because each client has its own unique branding/marketing goals specific requirements etc..