The ability for me as an individual marketer/business owner to have my own private website where I can post all of our offers in one place! This makes it easy to keep track of everything we are doing at once time. It also keeps us organized through out each day and week so there isn't any confusion or chaos later down the road when trying to get things done. Sometimes you may need more than 1 person helping manage your site but this program allows multiple people access from different locations without having to worry about being able to log into their account easily enough. There really aren’t many cons right now other then maybe not knowing how to use some features better if they haven’t been used much by others who know what those specific functions do. If anyone has questions feel free to ask them here or send me direct message.