I like that it can be used to process large amounts of real time log files from multiple sources (network devices). It also has an API which makes integration with other systems easy as well - especially if you're working outside Google Cloud Platform or AWS services such cloud native technologies are not your thing! Not much at this point but would love more options around storage/backups etc., maybe some kind off "cloud" version? We use StreamAnalytics primarily because we wanted something faster than BigQuery when dealing wtih very big datasets (>100GB) so far no problems here though since our dataset sizes have been small (<1TB), however there's nothing wrong about using BQ either ;) I like that it's free to use with no strings attached. It's easy enough for my average user to understand how to set up their environment. There are some bugs here and there but nothing major or difficult to solve. With this software you can easily monitor your website traffic, analyse trends of your customers' behaviour online. You can also create custom dashboards so you know what parts of your site need attention first.