The simplicity of their dashboard, they are very responsive to customer service issues and they have excellent support when you need it. I like that they offer many different types of plans for varying needs. They also offer great add-on features such as CDN and SSL certs. I do not dislike anything about them. Their pricing is fair and they have good prices for small businesses. They were recommended by my web designer and he was right. We needed a website for our business and we had no experience with WordPress so this was a big help.