Easy management of multiple clients, you can see all your customers in dashboard with their activity as well which allows for easy organization/retention efforts among other things! It's also very user friendly (I mean interface).
I wish there was an easier way that helped me pull up my entire client list without having too many steps necessary or some kind clicking around so it would be more simple & quick but nothing like this at least not yet - if anything they should consider making something similar since most people use computers daily anyway maybe even make mobile apps just because its convenient nowadays!! Easily keeping track /organizing information about our accounts- we manage several contractors who do mostly landscaping work here locally therefore need info fastly when needed along side general payroll stuff etc..