I have been using this software for my SEO needs since 2016 when it first came out but at that time it was free with limited functionality so we were not able to fully realize its benefits yet! Now as an Enterprise plan subscriber you can use everything which is great (and expensive!) Also they are constantly adding new features such has Google maps integration etc - all really useful tools in our business :) If there's anything missing or if something goes wrong then support team usually responds pretty quickly too. They also provide weekly reports via email detailing traffic numbers by country/state/city. We rely heavily upon these monthly statistics & feedback about how visitors interact with certain pages/posts within the site helps us improve overall user experience.