I like that it integrates with our software, Harvestlink! It was easy to get set up for us and we are able to create new reports very quickly as needed. There is nothing really I dislike about this product at this time. We've used other demand link providers in the past but VDL has been by far my favorite so far (and they continue to improve their service). They have helped us make sure we are getting what we need out of our software which saves us money from being over paid (or under paid depending on who you talk to!).