The ability to create custom ads with multiple targeting options. It's easy to use and has many features. There isn't much I don't like about it. Their support team is very helpful and quick to respond. The only thing I would say is they could have more information about the service itself in their help center. They also need to add more examples of how to use some of the features. This should be something they look into as this will make them more popular. We are able to target our customers by time of day, location, device, and other targeting options.
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