I like that it's very easy to use, you can quickly get up and running with no coding experience required! It also has great support from our team at HubSpot which makes things even easier when we need help or have questions along the way.
There are some limitations in terms of customization options but this isn't something unique to Blox - rather more about what your needs may be as an organization looking into new software platforms. We've been able to grow traffic by thousands per month since using Blox (and now being integrated directly within Salesforce). This allows us to make better decisions around where people spend their time online so they're exposed to relevant information and advertising opportunities.