Easy to use for beginners, great customer service team that can help you with any problem or question related to your account! They are always willing to listen when it comes time for upgrades/features - which makes me feel like they really value my business as an active user of their product (and not just someone who signed up once). I have used other PR platforms in previous years but nothing else has had such ease at getting started right away using our own content & images from Facebook page etc. It's also helped us get more exposure than we would otherwise be able to manage ourselves without this platform--which was important since many companies won't allow self publishing outside official channels if there isn't enough traffic coming through those outlets already.).
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