Easy, intuitive interface for creating new MPs with drag-and-drop functionality; ability to create multiple instances of an existing script within one project file; easy installation process once you've created your first script in this software - just copy&paste it into another folder where other scripts reside; scripting language very similar to VBScript so there's no need to learn two different languages at the same time! There are some minor bugs that I encountered during my work but nothing serious enough to make me stop using these tools completely.
The best thing about mp studio is its ease of use which allows users who have never used any kind of automation tool before to start working right away without having to spend days or weeks learning how such things should be done. Automating repetitive tasks has become much easier now thanks to mp studios.