We are using it for targeted traffic and campaigns on multiple sites. It allows us to add ads to the site without having to pay extra fees. It has many features such as remarketing, conversion tracking, display, mobile, social media and many others. It allows us to increase ad impressions, CTR and conversions and therefore save money. It's not expensive. You get access to our products for free for 14 days. If you want to use our tools for a longer period, you can sign up for our monthly plans.