The platform is easy to use and offers an excellent range of tools. The user interface is very intuitive and the platform is easy to set up and to maintain. We like that the platform offers a range of tools to manage all aspects of our campaigns. We also like that it offers a range of tools to manage the data that we collect. We dislike that the platform can sometimes be slow to respond and that we need to make some adjustments to our campaigns in order to have them properly show up in the platform. We are able to manage all aspects of our campaigns in one place. This allows us to manage our campaigns and their data in a more efficient manner.