The results are very detailed, easy to understand & interpret. It also has some great insights into how your website ranks in comparison with competitor websites. Some of our findings were surprising but it was an interesting learning experience nevertheless! Overall, I think this tool is worth trying out. We used Attensity as part of our user research process. This involved researching current trends when it comes to online shopping experiences, specifically how much time users spend before purchasing items from e-commerce sites like Amazon.