I like that it's affordable, easy setup & great reporting options - even if you're not tech savvy (like me!). The dashboard is very basic but does what we need at this time so no complaints there :) If they added features such as email marketing automation or better analytics than maybe i'd be more excited about their product overall? We are using spreadforcustomer primarily because of its ease in integrating into WooCommerce products/stores + excellent support team behind every screen when needed via phone / chat etc.