I have a long beard of about 6 inches and I work in one Corporate environment so it's my struggle to keep my beautiful liberty skin while looking like a "pro". For less than $6, this balm is as good or even better than most of its competitors that cost twice as much. I use about that amount of Nickel and apply it to my beard after the shower before work Irish followers (departing) in line. I think he smells nice; Warning: the scent remains. All in all, if there were a 4 1/2 star option I would give this balm that. The 1/2 star deduction is only due to the effort involved in peeling the balm and rubbing it into a usable viscous product. I'll probably buy a few more before this company realizes that they can easily charge a few bucks for this product and still sell it. Kudos to Zulu for keeping it real and affordable.
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