I like that it syncs our Salesforce account with all other accounts so we can see what is going into each stage/stage change within sales process flow from one area or another! Allows us easy access through multiple platforms which makes life easier as well! None at this time but would be great if they added an option where you could link your own custom fields rather than use standard ones. Great product overall though has many options available along side making things more seamless throughout entire organization.