Cloud telephony has helped us eliminate our in house call center by allowing us to handle all of our customer service needs through an app instead of having agents answer phones, which allows us to better manage employee time. We are able to easily see what calls we have received and send them emails if necessary. The only downside is that it sometimes takes some time for your first agent to get trained on how to use it, but once they do its very easy to understand. It really has helped us be more efficient with our business. We used to spend so much money paying employees and training new agents every month, but now we can afford to pay people less because we don't need as many agents.