Where to start 1- Material pattern and texture doesn't even remotely compare to that found in the Columbia store. 3- I took this polo to the Columbia store, they determined without hesitation that this polo is not authentic. They also noticed bumps and inconsistencies on the brand stamp inside the collar. 4- The embroidery on the brand/logo is completely different from the original. 5- Don't waste money. These polo shirts mislead Columbia customers. These are fakes, cheap copies.