It looks like this product was launched just to capitalize on the hype surrounding the label. The holder is made of hard, cheap, poor quality plastic. It's light and thin. I have a feeling that the plastic is quite brittle and the key ring attachment part could easily break. Even the $35 leather Apple Airtag holder feels like a better deal in this case. Aside from the quality, the bigger problem is the lack of design of the case itself. The case consists of two parts: the front cover in the shape of a donut and the back. The security label is on the back, you put on the front cover and twist it into position to lock the label. However, the key ring holder is only on the back. This means that the two parts can easily fall apart if enough twisting force is applied while the case is in your pocket or purse. Compare this to Belkin's Airtag holder and you'll see that both parts of the Belkin case are attached to a keychain/cord, eliminating the possibility of the case being accidentally opened. Because of this risk alone, I cannot recommend this case.
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