The ability to stay organized with all of our information about our customers, leads and business partners. It is easy to use and allows us to easily communicate with each other as well as keep track of each other's activities. The only thing I dislike about this program is the fact that it can be confusing when you are new to using it. Sometimes it will ask you for information that you do not know how to find or fill out. This was an issue for me when I first started using it. If you are looking for something simple, Trackstar is perfect. We have been able to keep track of everything we need to do regarding our customers and it makes communication between myself and my team members much easier.