I liked the ability to use my own branding and customize the look/feel of the app. I also appreciated that it was easy to set up my clients. The support team was able to help me figure out any issues I had and they were quick at resolving them. I would highly recommend using this app for your business. They are working on getting everything figured out so there will be more features soon. I used this for a few different reasons but mainly to connect with potential clients and build relationships. I did not like having to rely on another person to do my screen share during our meetings as it was very hard to keep up with the video chat. Also, since this was an online meeting, I couldn't see who else was attending. I'm excited about the new features coming to the platform to fix these two problems. I am currently only using it for 1 client but hope to expand.