I like that it allows for customization of layouts, and the ability to customize what information goes where. It's not easy to use if you're new to coding. The interface can be confusing. There are some things that are difficult to find. If the layout has been set up correctly beforehand, then this isn't an issue. We've used AuraQuantic to build a database which holds all of our invoices. It allowed us to keep track of all of our clients' accounts without having to enter each one manually. I liked that it was simple, easy to use with all of my partners/clients in mind from the start (we didn't have any issues at first). The price point makes this software accessible for smaller businesses as well which we needed given our client base size. It's not perfect by far but so many things are going right! We've been able to create custom forms quickly without having to code them ourselves or hire an outside team member.