I used to love this thing. The old formula smelled amazing, clothes got really clean even in cold water and I didn't even have to use fabric softener because the scent was so amazing and lasted over a week! I can't understand why they ruined a great product. This new material does NOT contain Borax. No borax, but the price has not been reduced! Borax costs a minimum of $5.99 to purchase the appropriate amount for each wash. This means the cost of using this already very expensive product has increased by $5.99 in one fell swoop! As if that wasn't enough, they reduced the amount of fragrance and now I can hardly smell it! I have some left over from the old product and compared them side by side, the new product is more watery, twice as dark and I can't even smell it! I highly doubt he will wash the same. I am extremely disappointed. INDIGO WILD, if you notice a drop in sales, I think it's because the product has changed so much! Whose stupid idea was it to spoil the perfect product? I know I won't buy it again.
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