We use this tool for our business in order to keep track of all leads we have generated via different channels like social media or website visits etc.. It's very easy & user friendly so it can be used by any type customer (business owner/manager). I don't think there are many downsides about using them but if you're looking into something similar then try out other products as well because they might provide better features than what LID offers right now! Keeping up with my sales team members' activities from various online platforms such us Facebook / Twitter helps me organize everything at once time which saves lotsa work later when i need some info regarding those people whom haven’t been working lately due certain reasons - whether personal ones OR professional things related issues. Also makes sure everyone knows who has done his job recently without having him come back next week just asking questions again since he already.