The main point of this software is to help clients reach their target audience, they have done so by creating an amazing platform that allows us as marketers from different brands can easily communicate with our customers or potential ones without any difficulties! I didn't find anything bad about it but maybe some people might think differently because we are not used yet completely enoughtly for me to give my opinion fully.. But if you need something like this i would definitely recommend them! Get all your questions answered here :).