I like that you can easily put your own logo or design, it's not as expensive for small businesses compared to other programs out there (like Microsoft Office). You cannot customize certain things in this program such as adding new pages within an existing page with text boxes etc. It is very easy to use but requires some training if used by someone who has no previous experience using computers/programs. If they have never worked with computers before then they may need help setting up their computer first so they know how to navigate around online applications. This software helps me keep track of all my bills from our accounts department.