
I've been a dark purple lover since the start of COVID and have ordered a range of different permanent and semi-permanent purple shades/brands. I have dark brown hair with gray roots. This product covered my gray hair very well and made my dark brown shade very purple which I really like. Also important, not as messy as most brands I've tried, very little bleeding and staining. Will continue to use this product! The hair also looks beautiful and shiny.

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