Review on 💙 JSAUX 10ft USB C to USB C 100W Cable – Fast Charging Charger Cord for MacBook Pro, iPad, Galaxy – Blue by Kevin Stephan

The nylon braided cable seems stronger than the cable that came with my expensive MacBook Pro and has a better grip. But perhaps the most significant difference (aside from the length) is the durable black rubber used to protect the ends from damage. So if a better quality cable is so cheap, why doesn't Apple use it, especially in their luxury models?