I like the fact that I can customize my site exactly how I need it. It is very easy to use and has a lot of features. It's free! I wouldn't say anything I dislike about incrementors. It is easy to get started with and they have great support. It's not expensive so you definitely don't lose money by using it. You get what you pay for and you get what you expect. If you want features, then you will pay for them. If you just want something simple, then maybe this isn't your best option. I am creating an online store that sells all things baby related. I needed a way to keep my customers up to date with new products and be able to show pictures of the items they are looking at.