The support team is very efficient! Their response time, knowledge of their product & services are exceptional - they deliver what you need when we ask for it rather than trying sell another solution or service that may be better suited in our situation (i would've had them switch out my account if this were true).The data visualization options aren't as customizable from other platforms I have worked w/ but overall i think its super easy once u know where allll those little icons go hahaIt makes creating landing page templates really simple also. Have been looking into various PPC optimization programs over the past year-and found no one compares to funnel labs. I like that there is a free plan which gives you enough traffic for testing purposes. The platform has a lot of features, which makes it easy to use. It's also very affordable. There are some bugs in the customer support, but they're working on them! Try it out at least once. We're using it to test different ad formats and landing pages. With Funnelll we can easily see what works best for our customers.