I use this software for my business, it is very easy to set up an account as well as manage all of your leads in one place! The price point can be hard at first if you are not used with online marketing but once they train their staff/employees its amazing how intuitive everything becomes!! There really isn't anything that i dislike about reach predictive cloud so far aside from maybe pricing which will vary depending upon what package you choose when signingup? Customer service has been great also during our onboarding process we had some issues getting things setup correctly however customer support was able to help us out right away via email or phone call so no problems there either :) We have several different types of campaigns going throughreachpredictivecloud suchas Facebook ads, Instagram Ads etc.. This makes managing each campaign easier than having them spread across multiple platforms.