I tried this product for the first time this morning and am very pleased with the results. My blonde highlights always start turning yellow a week or two after going to the salon. I HATE warm tones in my hair so I tried pretty much everything to quickly fix this problem. I usually use a level 10 or 20 developer toner, but mixing the solution is a hassle and I always ruin something (bathrobe, bathmat or towel) with purple toner in the process. While not as effective as a permanent toner (like the T18 White Lady), it's far more convenient and easier to use. The first time I left it on for 5 minutes while shaving my legs in the shower. Next time I'll shoot 8-10 minutes. This mask left my hair silky and soft even without conditioner. For my long bob I estimate I get 5 to 10 uses so worth the price :)
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