Review on Mediametric by Joshua Castillo

Name: Mediametric
Item: Mediametric
Rating: 5

August 03, 2022

Good alternative if Grapevine is too expensive

The platform provides you with a good overview of your current situation, as well as insights into what needs to be done in order to improve it. I like the dashboard view, which makes it easy to get an overview of your activities and results. It's not very intuitive to use. You need some training to set up the platform properly. Make sure you have a sufficient number of staff members who are able to do this job.

If you're looking for PR analytics, this tool will help you find out where you stand and how to improve it. We used this service to track our performance and make adjustments to our strategy accordingly.
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Pros

Dashboard
Reports
Insightful articles about marketing trends from industry leaders; influencers we can talk or connect.
A place that is focused more towards publishers than consumers (unlike other tools)

Cons