I like that you are able to see what users do at different times throughout their day by being in front them with analytics data for each user/session they spend time within an application or website! This has been really beneficial when trying out new features we've developed because it helps us make sure there aren't any issues before making changes live across multiple regions around North America & Europe - which also makes this process very simple since QM takes care of much more than just simply tracking usage stats :).