I worked with Chris for several years at another agency and he was always very knowledgeable about SEO and how to approach it. He also has an amazing team and can help you find many different ways to reach your target audience. When we first started working together, it was really difficult to get a handle on exactly what our goals were. We weren't getting as much traffic or leads from our website as we thought we should have been. We made some changes and continued to work with him, but didn't see any big jumps in results. I'd say try it out and see if he's right for you! If there are too many other people trying to sell you services, then that might be something to consider. I think his main focus is to make sure that you're not paying for services that you don't need.