Review on 💜 Intense and Vibrant! Discover the Gorgeous 20 Purple Premium Natural Semi Permanent Hair Color by Natasha Davis

I ventured into this brand after not really liking Pravana's colors because they fade very quickly so I bought Iroiro and I LOVE IT! Look at this color - so vibrant and vibrant! I've never had so many compliments on my hair, people even stopped me in stores to ask what brand I use lol. This is an epic hair color and I am very happy with the colors and the staying power of the dye. Even when it went pastel I still got loads of compliments. My stylist bleached my hair before coloring and she was blown away by how amazing it looked because she had never tried the brand. I will continue to buy it because I love it!