I like that it is easy to use, with the help of my phone or computer; as well as in offline mode if needed. It's very user friendly! And the most important thing about this app is that you can create your own custom lists (or search by location). The only downside at this moment seems to be that some farmers might not have access to internet connection so they cannot download the application. This has nothing to do with Kamatan itself but more with their partners who provide the data used for creating the maps. However, there are ways around this issue. I am using it mainly for sending messages to my customers when I don't see them physically. Also, I'm able to update them via SMS whenever necessary. They also get automated reminders regarding appointments, etc. This helps me save time since sometimes I forget to send an appointment reminder due to work pressures. As mentioned before, we're actually solving two problems here - reminding.