Review on Comedy Writing for Sales Teams by Larry Boyd

The ability to create content that is funny but also useful - whether it's training material or presentations we're creating as part of our sales process at Bespoke Training Solutions (BTS), this has been one key factor in helping us engage prospective clients when talking about their needs/wants etc., which leads into an opportunity discussion where they feel comfortable enough sharing what problems are affecting them so far down-the line if necessary; I like how easy Content Works makes writing all these scripts too!!