I love how easy it is! The app has recipes that are super simple but still look great (I'm picky). It's not too expensive either which was nice because we didn't have much money at all when starting out as well so this helped us get started without spending lots in fees up front!! If you're looking into getting your own business going with meals then definitely go ahead - there isn’t anything bad about using their service if they don't offer what YOU need/want specifically within an industry where people want convenience over fancy food haha. We were able provide customers who needed something fast & healthy options quickly after work hours since our restaurant closed during those times by having them come directly from home rather than waiting around until dinnertime before eating again :).